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Goava MCP - Quick Guide

Search, segment, and pull Goava data straight from Claude, ChatGPT, Copilot, and Gemini.

What is Goava MCP?

Goava MCP connects Goava's data to other systems like Claude, ChatGPT, and CoPilot over the Model Context Protocol. It lets an AI assistant search and rank companies and contacts, build segments and ICPs, and pull opportunities and signals directly, without leaving the chat. The regular Goava dashboard still works as normal alongside it.

What it can be used for

  • Prospecting straight from chat — describe an ideal customer in plain language and get a ranked list of matching companies, without opening the Goava dashboard.
  • Building and saving new segments and ICPs on the fly, for a new product line, region, or campaign.
  • Analytics, ask questions about a segment or list in Goava and create any visualization you want.
  • Reviewing daily/weekly opportunities and signals (e.g. a morning check of what the prospecting agent surfaced overnight) and getting a suggested contact and pitch for each.
  • Setting up or adjusting prospecting-agent automations (cadence, credit budget, which list to prospect from) conversationally instead of through settings screens.
  • Combining Goava data with other connected tools in the same conversation — for example, cross-checking a prospect against CRM history before drafting outreach.

How to connect it

Claude

Follow the instructions below, or just click here to come directly to setup with everything pre-filled.

  1. In Claude, go to Settings → Connectors (in some views: Customize).
  2. Click the "+" button and choose "Add custom connector".
  3. Name it Goava.
  4. Set the server URL to https://mcp.goava.com/mcp
  5. Click Connect, then log in with your Goava account.
  6. Approve the requested permissions.
  7. In a chat, enable the Goava connector and start asking — e.g. "Find B2B wholesalers with a webshop in Sweden using Goava MCP".

ChatGPT

  1. In the ChatGPT app, go to Settings → Connectors (or MCP servers under Advanced/Developer settings, depending on your plan).
  2. Click Add server and choose Streamable HTTP as the connection type.
  3. Name it Goava and set the server URL to https://mcp.goava.com/mcp
  4. Save, then click Authenticate next to Goava and log in with your Goava account.
  5. Approve the requested permissions, then click Restart to activate the connection.
  6. In a chat, type /mcp to confirm Goava is connected, then start asking — e.g. "Find B2B wholesalers with a webshop in Sweden using Goava MCP".

Copilot (Microsoft Copilot Studio)

    1. Sign in to Copilot Studio and open your agent.
    2. Select the Build tab, then Tools in the components panel.
    3. Click Add a tool and choose Model Context Protocol (MCP).
    4. Fill in the server details: name it Goava, add a short description, set the server URL to https://mcp.goava.com/mcp, and choose OAuth 2.0 as the authentication, then log in with your Goava account when prompted.
    5. Click Add to connect — Copilot Studio lists Goava's available tools — then click Save.
    6. Open the Preview tab and start asking — e.g. "Find B2B wholesalers with a webshop in Sweden using Goava MCP".

    Note: this is done in Copilot Studio (the agent-building tool), not plain Microsoft 365 Copilot chat, and needs maker/admin access to an agent there.

    Gemini

    1. In the Gemini app (gemini.google.com), go to Settings → Connected apps (under Personal Intelligence, if shown).
    2. Under "Custom apps," click Add a custom app.
    3. Enter the server URL https://mcp.goava.com/mcp.
    4. Click Next, then log in with your Goava account and approve the requested permissions.
    5. In a chat, type @ and select Goava from the list to activate it, then start asking — e.g. "Find B2B wholesalers with a webshop in Sweden using Goava MCP".

    Note: custom apps can only be added from the Gemini web app, though the connection then works on mobile too.


    What tools it has

    Tool

    What it does

    Prospector

    Search for companies with scored/ranked lookups, plain text search, or alphabetical browsing. Also finds contacts at companies (name, title, email, phone, LinkedIn), and creates new segments and ICPs (Ideal Customer Profiles) from a description.

    Research filter

    Translates a plain-language description of a target company profile (industry, location, size, revenue, tech stack, news, and more) into Goava's structured filter criteria. Also lists existing segments and inspects the filters behind any of them.

    Prospecting agent

    Sets up, edits, and checks the status of autopilot rules that proactively find new companies matching an ICP or segment, on a schedule or triggered by signals.

    Research agent automation

    Sets up AI research prompts that automatically run on companies already sitting on a pipeline list (e.g. Qualified, My Customers), and manages which lists/users they apply to.

    Get opportunities

    Retrieves opportunities and signals the prospecting agent or signal agent surfaced in a given date range — fit score, why-now signal, recommended contacts, and suggested next steps.

    Get company profile

    Checks whether a scored company profile report exists for the user's own company.

    Process list

    Adds, copies, moves, or removes companies between your lists, including My customers. Shows a preview of what will change and asks for your confirmation before anything is updated.