Turn yesterday's wins into tomorrow's opportunities

Goava finds and prioritizes leads based on your existing customers while enriching your CRM with company data for quick action—all you need to close the deal.

"With Goava, we have obtained a structure and a workflow that allows us to focus on customers who truly have potential. We have gained a clearer picture of our target audience and ICP. “

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Joahn Malmström
Head Of Sales Nordic

"Goava has truly been key to keeping our CRM updated. Today, we use Goava to create new relevant segments, and we know the information is up-to-date for all companies in HubSpot."

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Adam Nero
Sales Manager

"We notice that we get good and positive feedback from customers when we are proactive with Goava. Sometimes we even learn about changes through Goava before the customers themselves know..."

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Douglas Bjerleus
Sales Manager

Personalized AI lead recommendations


Goava analyzes your current customers and active deals in your CRM to identify which companies you sell to and discover new promising segments. We can also tailor the analysis to any segment to customize the recommendations to your specific needs. The options are flexible and adjustable. Industry, size, growth, number of employees, profitability, web technologies, recruitment roles, and website keywords are some of the factors analyzed to create personalized lead recommendations.

The identified companies receive a unique Goava Score and Goava Fit, helping you assess how well they match your business. Recommendations are tailored and vary based on the types of companies the individual salesperson has previously engaged with or converted into customers.

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Updated company data in the CRM

Incorrect or outdated data can lead to uncertain decisions, missed business opportunities, and inefficient resource use. By keeping your CRM data updated and accurate, you enable your team to make quick and informed decisions. Want to optimize your CRM and always stay ahead?

With Goava Enrich, you automatically receive updated company data in the CRM. The Enrich app integrates seamlessly with Hubspot, SuperOffice, Salesforce, and Pipedrive. Have a different CRM? Contact us, and we'll find a solution.


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Seamless integrations 

Ready to see it in action?